Steady Growth Ahead for Book Publishers
May 18, 2004
According to the Book Industry Study Group, book publishers will see modest growth over the next several years, with the educational segments of the market promising the healthiest expansion:
Annual consumer expenditures for books will reach $44 billion by 2008, according to Book Industry TRENDS 2004. Trade, mass-market and professional publishing revenues will rise roughly 10 percent between now and then. Revenue growth will be higher still for university press and college publishers, but the most significant growth will be in the elhi and standardized-test segments of the industry, with respective increases of more than 20 and 45 percent.
This larger trend seems to track with my own observation that educational publishers are in a spending mode on technology. This is good. As they experience growth, the technology investment can help them maintain and perhaps even improve on profitability amidst the growth.
Posted by Bill Trippe at May 18, 2004 11:15 PM
