XML as a Tool for Getting More Value from Your Content
May 22, 2004
Publishers with marketable archived content have an opportunity to market the content on the Web. In this presentation from Seybold Europe, Aimee Potter, co-founder and COO of Paris-based Rosebud Technologies, presents an interesting case study of how a consumer publication is using XML to help profitably market archived content via the Web.
Posted by Bill Trippe at May 22, 2004 10:08 PM
