Does Implementing a CMS Help Search Engine Optimization?
June 7, 2006
Randy Woods of Toronto-based non-linear creations emails with a very solid white paper about this question. I think a new CMS implementation, done well, naturally lends itself to search engine optimization strategies. The mere fact that you are templating the pages encourages you to normalize markup, and that alone can go a long way toward helping the search engines. The white paper has lots of good detail about markup, navigation, site structure, and other issues, and concludes with an interesting case study.
You can download the white paper here (simple registration required).
Posted by Bill Trippe at June 7, 2006 12:18 PM
